“The award recognizes the best sales automation tools, like YATCO BOSS, helping companies manage their clients and sales while minimizing manual effort.”
Fort Lauderdale, Florida, November 11, 2020 — YATCO, the Official MLS of YachtingTM, has been recognized as a finalist at the 2020 Digiday Technology Awards, which celebrates technology companies driving the digital media and marketing world forward. Over the years, the program has honored industry-leading work by companies like Adobe, Salesforce, and Piano.
Selected as Digiday Technology Awards Finalist for YATCO BOSS
YATCO has been selected as a finalist in the Best Sales Automation Tool category for its proprietary YATCO BOSS (Back Office Software Solution), one complete integrated, advanced marketing and sales platform built for the yachting industry.
“It is gratifying to be recognized for our efforts in serving the best interests of the yachting community for over 20 years,” said Steven Myers, founder and CEO of YATCO. “We take pride in our YATCO BOSS platform, which helps members save valuable time and money so they can do what they do best – sell.”
The YATCO BOSS (Back Office Software Solution) provides yacht brokers, builders, charter agents, marinas, and yachting professionals the ability to increase efficiency, decrease costs, and significantly increase sales by integrating all the software needed for the business of buying, selling, chartering, and managing their fleet and clients.
“Being nominated as a finalist in The Best Sales Automation Tool category honors the hard work and investment we made to support the yachting industry,” Mr. Myers added. “We are humbled to share this nomination with some of the best and brightest names in the digital industry.”
Shopify, Vox Media, Samsung Ads, and Zeph are all nominees in this year’s Digiday Technology Awards. With one million monthly visitors to Digiday.com and 250,000 newsletter subscribers, Digiday is the leading voice of the media and marketing industry and how it is being disrupted by technology. Digiday will announce winners virtually on their website this Thursday, November 12, 2020, at 2:30 p.m. ET.
With over $30 billion in yachts for sale, YATCO supports thousands of yachting professionals worldwide. The company facilitates over $5 billion a year in sold vessel transactions through its YATCO BOSS (Back Office Software Solution) while serving the yachting community with accuracy, integrity, and cutting-edge technology.
YATCO, The Official MLS of YachtingTM, is the sole online service dedicated exclusively to central listings by qualified professionals only with over 20 years in the yachts for sale marketplace. With over $30 billion in yachts for sale, the company supports more than 2,000 professional yacht brokers and facilitates over $5 billion a year in sold vessel transactions through its proprietary BOSS (Back Office Software Solution). Committed to 100% pure data, YATCO serves the professional yachting community with accuracy, integrity, and cutting-edge technology.