YATCO Acquires Social Mediators to Expand Digital Marketing Services for Yachting Professionals

women in front of laptop, reviewing YATCO website.

Fort Lauderdale, Florida, March 20, 2023 — YATCO, the Trusted Global Marketplace of YachtingTM, announced today the acquisition of Social Mediators, a web design agency founded by Josh Valoes, specializing in yachting and the luxury sector. This strategic acquisition enables YATCO to expand its online marketing services and offer industry-leading digital solutions to its clients.

Leading the Yachting Industry Into the Future

Meet Social Mediators

Social Mediators was founded in 2016 by its owner, Josh Valoes, and has since established itself as a leader in cutting-edge website design & development services. With a focus on generating leads for their clients, Social Mediators has amassed an impressive portfolio of superyacht brokers, brokerages, marinas, and yachting services to effectively increase their online presence and reach their target audience.

“We are thrilled to welcome Social Mediators to the YATCO family,” said Steven Myers, founder and CEO of YATCO. “We are consistently expanding our team of digital marketing specialists to lead the industry into the future, providing world-class support to our clients and their agencies, designers, and development partners around the world.”

This merger furthers YATCO’s business model of strategic acquisitions, as with the recently acquired BoatDeck and YachtAndBoat, two of the largest providers of marine websites and lead generation technology in the Asia Pacific region.

YATCO has been a pioneer in the yachting industry, offering a comprehensive platform that connects buyers and sellers of luxury yachts & boats worldwide. With the acquisition, YATCO will provide the latest web design techniques & development innovations to its clients, furthering its lead generation efforts.

The two companies will work together to ensure a seamless transition for clients without service disruption. YATCO will continue to operate under its existing brand, while Social Mediators will be integrated into YATCO’s digital marketing division.


YATCO, the Trusted Global Marketplace of YachtingTM, is the sole online service dedicated exclusively to central listings by qualified professionals only with over 20 years in the yachts for sale marketplace. With over $50 billion in yachts for sale, the company supports more than 3,000 yachting professionals, 500 boat dealer websites and facilitates over $7.5 billion a year in sold vessel transactions through its proprietary BOSS (Back Office Software Solution). Committed to 100% pure data, YATCO serves the professional yachting community with accuracy, integrity, and cutting-edge technology.

Media Contact

Lisbet Castillo | lisbet@yatco.com

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