Azimut Yachts has named Kora Marine as its exclusive dealer for North-West Italy, reinforcing the brand’s presence in one of its most strategically important markets. Known for its rich nautical heritage, innovative infrastructure, and a discerning international clientele, the region presents significant growth potential. With its headquarters in Santa Margherita Ligure, Kora Marine was chosen following a thorough evaluation, with Azimut recognizing the company’s strong market understanding and experienced leadership under Francesco Montanella.
“This partnership marks the evolution of a journey that began years ago with Azimut, which today opens to a new business reality with the birth of Kora Marine,” said Montanella, Owner of Kora Marine. Explaining that their goal is “to offer an exclusive and tailor-made experience [by combining] local knowledge with an innovative approach to service,” Montanella hopes to redefine the yachting industry’s “concept of excellence.”
In constructive collaboration with Azimut, we aspire to become the benchmark for yacht owners and enthusiasts, accompanying them with expertise, dedication, and a long-term vision at every stage of their journey. We are proud to represent a Made in Italy excellence like Azimut, a shipyard that combines innovation, style, and craftsmanship, bringing to the world the authenticity of Italian know-how.
The new dealership covers a vast area that includes Piedmont, Valle d’Aosta, Lombardy, Liguria, and Tuscany, known to be regions where Azimut has both history and a growing fleet of yachts. With increasing demand for high-end, personalized services, the collaboration aims to bring Azimut even closer to its clientele by providing customers with a complete and guided experience from consultation to after-sales communication.
A central element of the partnership is the ambition to bring the same standards of excellence found in the luxury automotive sector into yachting. With Montanella’s background in that space, Kora Marine is poised to deliver a refined, customer-centric approach focused on long-term relationships, bespoke experiences, and meticulous attention to detail.
“The expansion of our sales network with the creation of Kora Marine and the signing of this dealership is a strategic step for Azimut,” said Enrico Chiaussa, Azimut’s Chief Commercial Officer for the EMEA-APAC region. “North-West Italy is a market of fundamental importance, and this collaboration will allow us to be even closer to yacht owners, guaranteeing them excellent service, in line with the philosophy of our brand.”
